{"id":7086,"date":"2023-03-17T07:55:37","date_gmt":"2023-03-17T04:55:37","guid":{"rendered":"https:\/\/astanarailways.kz\/?page_id=7086"},"modified":"2023-04-07T12:23:03","modified_gmt":"2023-04-07T09:23:03","slug":"korporativnyj-stil","status":"publish","type":"page","link":"https:\/\/astanarailways.kz\/en\/korporativnyj-stil\/","title":{"rendered":"Corporate style"},"content":{"rendered":"<section class=\"wpb-content-wrapper\">[vc_row el_class=&#8221;section-padding-header&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;7141&#8243; img_size=&#8221;full&#8221; el_class=&#8221;img-fluid&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;ABOUT COMPANY&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_column_text]\n<p style=\"font-weight: 400;\">Astana Railways for more than 20 years has been\u00a0operating in the transport market of the Republic\u00a0of Kazakhstan. It specializes in provision of complex\u00a0transport and logistics and operating services in\u00a0the field of railway transport.<\/p>\n<p style=\"font-weight: 400;\">Own locomotive fleet, production and repair complexes, railway tracks allow the Company to provide services in the field of repair and maintenance of traction rolling stock, construction, maintenance and repair of railway tracks.<\/p>\n<p style=\"font-weight: 400;\">The Company employs more than 400 highly qualified specialists with extensive experience in the transport sector. The client base includes more than 700 companies.<\/p>\n<p style=\"font-weight: 400;\">Astana Railways has one of the most state-of-the-art\u00a0automated systems in Kazakhstan, the Company\u2019sbusiness processes are integrated into a uniform\u00a0automated cycle using the up-to-date technologies. We closely cooperate with the European\u00a0Bank for Reconstruction and Development (EBRD) and\u00a0other international financial institutions.<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator][\/vc_column][\/vc_row][vc_row el_class=&#8221;section-padding-header&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;REBRANDING 2022&#8243; use_theme_fonts=&#8221;yes&#8221;][vc_column_text]The goal of the rebranding of AZHDKh into Astana Railways with the ASTRA brand is to preserve and increase the company&#8217;s success, improve its perception and increase its recognition as a private locomotive traction operator providing services for supplying and cleaning wagons to the railway sidings of the city of Astana and the Republic of Kazakhstan.<\/p>\n<p>The brand was developed by the National Branding Agency Kazakhstanika, which was tasked with offering a unique industry name, a concise, modern visual symbolism that would be understandable to consumers of services in the field of rail freight and representatives of the professional community, and would organically fit into the trends of sustainable business development.\u00a0To build the logo, English was chosen as the language of international business communication. In terms of visualization, the logo is made up of two blocks: a graphic block representing the abbreviation <strong>ASTRA (ASTana RAilways)<\/strong>, and a text block descripting the full name.[\/vc_column_text][vc_single_image image=&#8221;7146&#8243; img_size=&#8221;full&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;7147&#8243; img_size=&#8221;full&#8221; el_class=&#8221;img-fluid&#8221;][\/vc_column][\/vc_row][vc_row el_class=&#8221;section-padding&#8221;][vc_column][vc_custom_heading text=&#8221;Corporate style guide&#8221; font_container=&#8221;tag:h3|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_custom_heading text=&#8221;Here you can download the logo, the main elements of corporate style and a guide to their use.&#8221; font_container=&#8221;tag:p|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;grey-3&#8243;][vc_btn title=&#8221;Download guide&#8221; style=&#8221;flat&#8221; color=&#8221;success&#8221; align=&#8221;left&#8221; i_icon_fontawesome=&#8221;fas fa-file-pdf&#8221; add_icon=&#8221;true&#8221; link=&#8221;url:https%3A%2F%2Fastanarailways.kz%2Fwp-content%2Fuploads%2F2023%2F03%2FAstra_brandbook_ru.pdf|title:Astra_brandbook&#8221;][\/vc_column][\/vc_row]\n<\/section>","protected":false},"excerpt":{"rendered":"<p>[vc_row el_class=&#8221;section-padding-header&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;7141&#8243; img_size=&#8221;full&#8221; el_class=&#8221;img-fluid&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;ABOUT COMPANY&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_column_text] Astana Railways for more than 20 years has been\u00a0operating in the transport market of the Republic\u00a0of Kazakhstan. It specializes in provision of complex\u00a0transport and logistics and operating services in\u00a0the field of railway transport. Own locomotive fleet, production and repair complexes, railway tracks allow the Company [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-templates\/style-page.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-7086","page","type-page","status-publish","hentry"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"en","enabled_languages":["ru","kz","en"],"languages":{"ru":{"title":true,"content":true,"excerpt":false},"kz":{"title":true,"content":true,"excerpt":false},"en":{"title":true,"content":true,"excerpt":false}}},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Corporate style - Astana Railways<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/astanarailways.kz\/en\/korporativnyj-stil\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Corporate style - 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